Question: why do you spend your time doing experiments.

Jo Sadler answered on 9 Mar 2015:

I am a very curious person, and I like finding out new things. When you have an idea about something that no one has had before, doing an experiment is often the only way to find out whether it could work. I’ll be honest with you – a lot of time they don’t work and it’s quite frustrating, but the times they do work more than makes up for it!